President once
enjoyed a cosy relationship with the network and praised their polls, but this
rapidly deteriorated after they ran a story on the Trump-Russia dossier
CNN sucks!” was at a rally in Santa
Monica, California, after the 7 June primary in that state.
It wasn’t one of Donald Trump’s rallies; he was back in New York City, pledging
that he would soon be unveiling new derogatory information about Hillary Clintonshortly after a planned meeting between members
of his campaign and a Kremlin-linked attorney (which he asserts he didn’t know
about).
It was a rally for Senator Bernie Sanders, whose bid for the Democratic Party
presidential nomination had been out of reach for some time but which the
primaries that night officially made impossible. This was before WikiLeaks released
documents stolen from the Democratic National Committee showing that CNN
contributor Donna Brazile had leaked a question for a town hall event to the
Clinton campaign.
The
chant was “basically ... calling out the mainstream media for their coverage of
the election,” one rally attendee said in a video shown on election coverage by
the liberal Young Turks team. (That attendee was Brigida Santos, then a
reporter for RT, the Russian government-funded television network.)
At
the time, Trump’s once cosy relationship with CNN had only just begun to sour.
By now, that relationship is toxic enough that Trump supporters chant “CNN
sucks” with nearly the same alacrity that they chant, “Lock her up.” In part,
certainly, it’s because the phrase has a rhythm that, say, “Washington Post
sucks” does not. But in part it’s because Trump and his allies have
increasingly used CNN as a foil in the mainstream media.
Before running for president, Trump’s relationship with CNN was
like his relationship with nearly any other media outlet: If it had cameras
running or if there was a reporter on the other end of the phone line, he was
happy to talk. Trump was regularly interviewed by his friend Larry King when King had his show on CNN. He
doesn’t appear to have offered many concerns about the network’s coverage while
doing so.
Once
he announced his candidacy, CNN was just another network. Trump regularly
appeared on the network’s programmes, and the network covered his rallies,
often in full. He sat for interviews with Anderson Cooper and Chris Cuomo and
would call in to network shows.
He
criticised the network’s coverage at various point, as when it was sceptical
about his claim of being worth $10bn and when it covered a former employee who
alleged that Trump had chastised her for breastfeeding.
But
CNN kept pumping out one form of news that Trump celebrated: Good poll numbers.
As with other polls assessing the Republican primary field, Trump kept leading
the field. He would regularly tout his latest good numbers at his rallies; with
any bad news seemingly having no effect on his standing, he didn’t expend much
energy mocking the network.
“CNN
did this really very, very expensive, very well done poll — it’s only well done
because I was leading by a lot,” Trump said in August. “If it wasn’t, I’d say
it wasn’t. And they had leadership - I was way ahead of everybody.”
The first debate was on Fox News in August, and ratings went
through the roof. The second was scheduled for mid-September on CNN, and Trump
thought he saw a point of leverage. He sent the network a letter insisting that
ad revenue from the debate be sent to charity groups focused on military
veterans instead of into the network’s pockets. He had put a renewed focus on
veterans following his comments disparaging Senator John McCain the month before.
“While
I refuse to brag, and as you know very well, this tremendous increase in viewer
interest and advertising is due 100% to ‘Donald J. Trump,’” he wrote in a
letter to the network. CNN declined to take him up on his offer. The ratings
for the second debate were also strong.
In
late November, he complained to a rally audience about a bad story from CNN (“I
love hitting them!”), but by December he was praising the network again for its
“great, great” poll that came out showing him in the lead in Iowa.
In
January, his complaint about another “great” CNN poll took a different form, as
he alleged that the network would not use its own poll in favour of one from
another outlet. The theme over and over: CNN, like the rest of the mainstream
media and the establishment, was out to get him, except when they had good news
he could promote.
A
string of four Trump tweets in January 2016 makes that odd relationship clear.
“New
CNN/WMUR New Hampshire poll just released. Thank you! ”
“So
sad that @CNN and many others refused to show the massive crowd at the arena
yesterday in Oklahoma. Dishonest reporting!”
“New
Day on CNN treats me very badly. @AlisynCamerota is a disaster. Not going to
watch anymore.”
“I
will be on @CNNSitRoom with @wolfblitzer from 5-7pm est. on @CNN.”
Still
appearing on the network. Still watching. Still embracing the polls. Still
criticising the critics who got airtime.
After
he secured the nomination, though, his rhetoric shifted. Gone were the polls
showing him in the lead.
“CNN
is so negative, getting even worse as I get closer,” he tweeted in late May.
“Just had two anti-Trump losers with zero rebuttal from my team. Turning off!”
By early June, he was referring to the network as the “Clinton News Network”.
“CNN
is all negative when it comes to me,” he declared in late June. “I don’t watch
it anymore.”
In
early July 2016, Trump sent out a tweet featuring an image that showed
Clinton’s face on a pile of money next to a six-pointed star. The anti-Semitic
connotations of the image quickly became a cable-news conversation, as Trump
tried to say it was intended to be a sheriff’s star.
At
a speech in Cincinnati shortly after the controversy erupted, Trump’s rhetoric
about CNN was stark.
“These
people are sick, folks,” Trump said. “I’m telling you. They’re sick. And I’ll
tell you: Someday I’m going to tell you the real story of CNN, but I’m not
going to tell it yet. But they’re sick. I don’t watch it! Don’t watch it. You
know what? Don’t watch it anymore.”
A
few weeks later, the Republican Party held its convention. Trump’s poll numbers
jumped shortly afterward.
“The
CNN poll was so good, I may have to start liking them again,” he said, after
CNN’s post-convention poll. Some in the audience booed at his comment,
prompting Trump to chuckle.
At
a rally on 29 July, Trump complained that CNN had accused him of wanting to
“hit” speakers who were critical of him. Trump said that “obviously he was
talking about his verbal”, hitting them in a speech or in a tweet.
“I’ll
tell you, CNN is really - you know they call it the Clinton News Network.
It’s really a dishonest group of people,” he said. “They are terrible.”
He
then accused CNN of shutting off the camera that the network was using to cover
the event. It hadn’t.
On
8 August Trump reacted to a CNN poll analysis that showed him down by 10
points.
“I
see one from CNN where we’re down,” he said. “I think these polls - I
don’t know. There’s something about these polls. There’s something phony.”
After he became president (and as his approval numbers stayed well under 50 per
cent), Trump tweeted that “any negative polls are fake news, just like the CNN,
ABC, NBC polls in the election”.
Trump’s
denunciations of CNN continued sporadically for a few months. In October, the
stolen DNC email revealing Brazile’s leak was published. At a rally that night,
Trump railed against the network yet again, in part because of the leak and in
part because the network’s commentators criticised his performance in the first
presidential debate.
“If
the late, great Abraham Lincoln debated, and he was representing our point of
view, CNN would say Abe Lincoln went down to a massive defeat,” he said. “I
mean, these are dishonest people we’re dealing with.”
The
night before, on 10 October, the first recorded “CNN sucks” chant erupted at a
rally in Wilkes-Barre, Pennsylvania.
Trump
has often said that once he won the presidency, he expected the media’s
rhetoric about him to soften. He said that specifically about CNN in late
November 2016.
Trump
tweeted “I thought that @CNN would get better after they failed so badly in
their support of Hillary Clinton however, since election, they are worse!”
At
a news conference in early January 2017, Trump set a new tone in his
relationship with the network. Trump bashed the network repeatedly after CNN
ran a story about a dossier of allegations concerning his campaign’s
relationship with Russia.
The
network’s Jim Acosta tried to ask Trump a question.
“Not
you. Your organisation is terrible,” Trump said.
“Since
you’re attacking us, can you give us a question? Mr President-elect, since
you’re attacking our news organisation, can you give us a chance?” Acosta
replied.
“I’m
not going to give you a question. You are fake news,” Trump said.
(Acosta in particular has rankled Trump and White House staffers.
In January of this year, Trump called him “crazy.” Press secretary Sarah Sanders has repeatedly clashed with him in the
White House briefing room.)
The dossier and the Russia investigation have fuelled much of Trump’s
frustration with the media as president. In February 2017, he dubbed CNN and
other news organisations “the enemy of the American People!” He called CNN and
other outlets “a great danger to our country” and said that CNN, like the New
York Times, had “become a joke.”
In
October of last year, the network pushed back, releasing a series of ads using
a metaphor focused on apples to criticise Trump’s frequent lies and
distortions.
CNN
is broadly popular with Americans and is often seen as the nonpartisan
competitor to MSNBC and Fox News. Trump’s base, though, was already primed to
dislike CNN.
In
a Suffolk University poll from June 2015, only 3 per cent of Republicans
identified CNN as their most-trusted source of news or opinion. That jumped to
7 per cent shortly before the election, but in a poll this week, that figure
was down to 1 per cent.
Trump
tweeted “We should have a contest as to which of the Networks, plus CNN and not
including Fox, is the most dishonest, corrupt and/or distorted in its political
coverage of your favourite President (me). They are all bad. Winner to receive
the FAKE NEWS TROPHY!”
The
president’s most recent excoriation of the network came early Friday in a tweet
lamenting CNN’s assertion that his rhetoric bore some of the blame for a recent
spate of mail bombs sent to Democratic politicians and to CNN itself.
“Funny
how lowly rated CNN, and others, can criticise me at will, even blaming me for
the current spate of Bombs and ridiculously comparing this to September 11th
and the Oklahoma City bombing,” he wrote, “yet when I criticise them they go
wild and scream, ‘it’s just not Presidential!’”
A
few hours later, a suspect in those attempted bombings was arrested in Florida.
The suspect’s van was covered in stickers offering support for the president.
In
one corner of one window was a familiar slogan: “Dishonest media / CNN sucks.”
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